There’s Gold In Them Thar Windows 12/16/2013
Just when we thought the content marketing machine Beyonce had set the creative output bar to a new level last week, here comes hubby Jay-Z, not to be outdone. His new fragrance for men, Gold, is being launched this Christmas with cool transmedia-like tactics, including this one-of-a-kind interactive installation in the windows of, where else? […]
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